About ion
Scalable, Agile Landing Page Optimization & Management
Marketers spend a lot to win clicks. We think every one of those clicks should lead to a great experience. Our cloud-based platform, LiveBall is used by hundreds of global brands to create and optimize post-click web experiences. We also offer a wide-range of strategic services for companies who need help in the planning, executing and optimizing of their post-click programs.
Born of Market Demand
LiveBall was an idea born out of Fortune 500 client demand in 2005. The software launched in 2007 as a unique and highly specialized combination of content management, testing and analysis — all directed at making the implementation and optimization of hundreds or thousands of landing experiences manageable. No other solution empowers enterprise marketers to take control of all of their campaign-specific pages.
Built for the Future
Marketing’s need for more and more campaign pages continues to expand at breakneck pace. What started with paid search and email is now exploding with mobile and social. And what began on the desktop is now in the palm of the hand — with device-specific versions of pages. LiveBall’s future-proof architecture embraces variety and change — empowering marketers to create and optimize with unprecedented, code-free agility. LiveBall customers average over 260 landing experiences each and over 220 sources of traffic per brand. Hundreds of millions of visitors flow through LiveBall each year.
Designed to Deliver Results
Near and dear to LiveBall’s heart is marketing ROI. Not only was it conceived to tame the seemingly untenable number of pages, but also to squeeze far more juice from online marketing budgets. LiveBall is conversion focused. Its mission is to drive web visitors to take the action that marketing wants them to take. That could be buying a product, filling out a form, engaging socially — you name it. LiveBall customers tell us they increase their conversion rates at least 50% — some as much as 4X or more.
Priced & Packaged to Grow with You
LiveBall’s pricing is simple. With pricing based on traffic volume, everything else in LiveBall is unlimited. That’s right—everything. By focusing on ROI and making seats, pages and tests unlimited, we align ourselves with our customers. LiveBall starts at $1,295 per month for 12 months. Many customers start small at 10,000 visitors per month and grow to millions. Others start big and get bigger.
Immediate Deployment
Unlike code-based solutions, LiveBall has no dependence on the IT department — making it agile out of the gate. LiveBall pages are actually created and hosted within the platform and within the customer’s domain. Implementation is fast with most customers launching their first pages and tests within 3-5 weeks.
Unlike Anything Else
ion addresses the unique and growing problem of landing page management with a unique, robust solution.
Unlike testing suites, LiveBall enables fast, easy creation and deployment of sophisticated multi-page experiences. Unlike content management systems, LiveBall is marketing-agile and includes robust, specialized testing & optimization. Unlike consultants, ion is driven by the efficiency and power of software. With LiveBall there’s no code to write, nothing goes through IT, there’s no hosting, no complications — no friction.
The ion team is led on a day-to-day basis by our three co-founders. The company has offices in Florida and Massachusetts, is growing, debt-free and has been profitable since 2009. ion was named to the Inc 500 list of fastest growing private companies in 2010.
