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On-Demand Webinars
Wednesday
Jan162013

The Conversion Content Marketing Powerhouse

We’ll illustrate five principles of conversion content marketing that will boost your content marketing performance for the year ahead.

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Thursday
Nov292012

Digital Experience Trends for 2013

What does the future hold?

In 2013, focusing on visitor experience will be crucial to marketing performance. Agile, personalized, interactive canvasses will be necessary to create more rewarding and compelling relationships that ultimately lead to higher revenue.

Marketers will have to be willing to put the visitor first, paying attention to behavior to drive campaign evolution.

Covered in this presentation:

  • Mobile-friendly becomes a “must have,” not a “nice to have”
  • Content marketing shifts to personalized and highly relevant
  • The role social will play on conversion
  • And more!
Friday
Oct192012

Why Mobile Matters

Is it time for a mobile makeover? 

eMarketer estimates that there will be 115.8 million smartphone users in the US by the end of 2012, with that number growing to 176.3 million by 2015. With the increased adoption of smartphone use, comes an increased marketing need to be mobile focused. 

Regardless of whether you are B-to-B or B-to-C, it’s time to understand the impact of mobile on your brand, visitor experience, and ultimately conversion. 

We dive into ten best practices for optimizing for mobile today. 

Covered in this presentation: 

  • Creating mobile experiences that convert 
  • Essential design elements for a seamless experience 
  • Success stories with mobile

 

Thursday
Sep202012

It's a bird, it's a plane, it's a super-charged lead generating landing page!

Lead-generating landing pages aren’t hard to make, but they can be difficult to analyze.  

With this presentation learn:

  • The basics for creating a lead-generating landing page 
  • Why pre-conversion segmentation is important to your lead-generation landing page strategy 
  • Best practices for putting together a lead-generating landing page
Thursday
Aug022012

25 Best-Kept Landing Page Secrets

Want to hear a secret? In this webinar, you’ll discover 25 landing page secrets and strategies to help you achieve better results from your online campaigns, including:

  • How to build audience-specific landing pages
  • How to get started with online testing
  • What to avoid when building new pages 

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Wednesday
Jul182012

Why Your Sales Team Will Love Landing Pages

Learn how to use landing pages to empower your sales force with an abundance of quality data about your highest-value prospects.

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Wednesday
Jun132012

Landing Page Analytics for Higher Conversions

In this webinar, you’ll learn how to leverage your landing page analytics to better understand and speak to your visitors for higher conversion.

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Wednesday
May162012

50 Power-Packed Landing Page Best Practices

We’re revealing 50 of our most coveted landing page best practices: from templates to testing, targeting, messaging, and more!

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Wednesday
May022012

Blowing Through Testing Hurdles

Stuck in a landing page testing rut? Learn fresh testing techniques and key strategies to help you to achieve the maximum ROI from your landing page tests!

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Wednesday
Apr182012

Landing Page Testing 101

Testing isn’t a luxury any more: for maximum ROI, your landing pages must be as flexible and dynamic as the web itself. But how do you find the time to test, and what should you look for?

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Wednesday
Apr042012

Real-Life Landing Page Success Stories

Learn how real online marketers, just like you, have created winning, high-performance landing page tests with LiveBall. We’re spilling all of our landing page testing secrets and strategies that have helped leading brands like DHL, Kabam and Western Union.

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Monday
Jan162012

Landing Pages 3.0: What's new, What's hot, What's not

We review trends from high-converting brands, best practices and lots of examples. Learn how to mobile-optimize your landing pages, boost your content interactivity and keep your visitors engaged.

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