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Entries in conversions (6)

Monday
Feb052007

Bridging the Gap in the Funnel

Uncover strategies for optimizing your sales funnel—starting with the middle—by implementing a pre-conversion segmentation to fill the gap in your funnel before the conversion.

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Monday
Jan222007

Casting a Wide Net for Leads? Here’s How to Get Great Results.

You are marketing a product to health-care companies. The sales team wants to talk to decision makers at large hospitals. Make this a part of the campaign. How?

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Monday
Jan012007

Building House Lists Online with Post-Click Marketing

ion interactive CEO Justin Talerico tells you how to build the house list you’ve always dreamed of—with post-click marketing of course.

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Wednesday
Oct182006

Keep Your Brand’s First Promise

What you do after the click dictates the impact your e-mail, advertising and search engine marketing will have on your brand. Remember to be on message; use multiple, single-message pages; and trade information within the boundaries of earned trust. You’ll get more conversions, increase your ROI and — most importantly — keep your promises.

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Wednesday
Oct112006

Branding After the Click. We All Do It—Good or Bad.

Don’t believe your online marketing impacts your brand? Think again. ion interactive CEO, Justin Talerico, discusses the unkept promises of landing pages for iMediaConnection.

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Tuesday
Aug152006

Using e-Marketing to Generate Warm Leads for Complex, High-Ticket Items

ion interactive CEO Justin Talerico shows you how to use pre-conversion segmentation to improve the effectiveness of your email, online advertising and search engine marketing.

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